I’m In ….. SheEO Year 2


I happened upon SheEO earlier in the year and signed up as a first year Activator in Australia. It sounded novel and much of the message resonated with me and what I’d seen in a lot of our local community. I’ve recently re-Activated for Australia Year 2.


The other day I placed and order that included a return package. When it arrived, i was reminded of one of the reasons I was attracted to this concept in the first place.


The return packaging was from Better Packaging Co – which is a home compostable mailing package. As someone who gets quite a few packages and has mail gilt – I love that this is compostable. It’s one of the New Zealand Ventures rather than the Australian ones but there’s something about seeing it that makes you realise in some small way you’re helping these companies change the world.


I’ve been to a few of the Circular Economy Futures Meetups this year – MC’d by Yasmin from SheEO Venture World’s Biggest Garage Sale.


There’s been some inspiring speakers including SheEO Venture Envorinex – who recycles a massive amount of plastic in Tasmania.

Let’s not forget seeing many of the other Australian ventures appearing in the news throughout the year. e.g.:


GoGo Eventshttps://www.adelaidereview.com.au/latest/business/2016/11/10/gogo-events-aims-change-way-business/

I’m In … SheEO


Over my career, I’ve tried to engage, share and help the community. Originally, it was more in the technical community or the upcoming technical community. More recently I’ve tried to broaden that as I’ve been involved with wildlife care and Boomerang Bags etc.

Coming from a male-dominated, technical industry it has really struck me a lot of the local, community-based start-ups have been female led. In the back of my mind I was looking for a way I could help these groups. I stumbled upon a tweet from a Microsoft Sydney staffer about SheEO and #RadicalGenerosity and I realised this was a good place for me to start as an activator.

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This quote in their resources really resonated. As an activator, as I voted for both the semi-finalists and the finalists I also discovered some amazing businesses around the country and I’m proud to be one this list of women who all contribute in the future success of these businesses in small but possibly life-changing ways


On my recent trip overseas I took advantage of this global community and caught up with a Canadian Activator while in Vancouver. What a great way to meet amazing people!

Today was the announcement of the inaugural winners for this years ventures:


I wish them all the best with their ventures and looking at the group of women they have to support them I think the future is bright.